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German  |  Profiles from the June, 2007 Issue
1961 Mercedes-Benz 300d “Adenauer”
For an extra $900, you could have bought a 300SL roadster, which would have been a far better investment
by Carl Bomstead

From the onset, the 1951 Mercedes-Benz 300 was aimed at the American market. The car’s outstanding quality was matched only by its breathtaking price—it cost as much as three Cadillacs. But the price ensured exclusivity, and early customers ranged from renowned architect Frank Lloyd Wright to actor Yul Brynner. The 300 was also the choice of royalty and heads of state, including the Shah of Iran and West German Chancellor Konrad Adenauer, who used six of them and in whose honor the car would come to be referred to as simply “an Adenauer.”

From its introduction, Mercedes called it the 300, but comprehensive improvements resulted in the 300b for 1954, followed by the 300c in 1955. In 1956, a virtually brand new 300 emerged, the 300d. A completely new body was designed featuring a wheelbase four inches longer for improved ride and increased rear legroom, and swing-axle rear suspension was introduced.

The 300 was geared to the businessman and featured...

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