Advertising | Sports Car Market

Advertise with SCM

Boost your sales and market presence by advertising in Sports Car Market magazine, the definitive source of information on the collector car market for high-end collectors. You can tap into a concise and compelling reader demographic: 78% with incomes above $100,000, and 81% attend collector car events every year.


  • Bonus distribution: at all high-end collector car events, including the Pebble Beach Concours d'Elegance, Monterey Historics, Amelia Island Concours, Mille Miglia and RM, Bonhams and Christie's auctions
  • Significant subscribers: the Best of Show winners at Pebble for the past decade have been SCM subscribers, as have been the majority of the class winners
  • Celebrity subscribers: including Jay Leno, Phil Hill, Carroll Shelby, Bob Bondurant, David Letterman, Robert Petersen and Jerry Seinfeld ("I Love SCM" was the comment he put on his paid renewal)
  • Highly praised: Endorsed by Robert Lutz, Vice Chairman, Product Development and Chairman, GM North America, as "the Cigar Aficionado of car collecting"
  • Editorial expertise: Publisher Keith Martin is regarded as the reigning expert on collecting. His writing on collectible cars appears regularly in the New York Times, he is a columnist for AutoWeek and Automobile magazines and appears on Speed Channel as a host and commentator
  • Reader Loyalty: your ad will be read - SCM subscribers are intensely loyal, and, in their own words, "read every issue cover to cover"

To view our ad deadlines & editorial calendar, click here.  To download our latest ad dimensions & file specifications, click here.