New Players on the Peninsula

Younger buyers want the aspirational cars of their youth

A new set of players ran onto the Monterey Peninsula this August. They were young, cocky, and didn’t give a rip about what we baby boomers thought they should buy or what they should spend. These guys in their 30s and their 40s reminded me of confident baseball players during their first season in the majors. They were going to show their elders a thing or two about playing the game.

Their bidder-paddle muscles rippled as they punched a 2005 Read More

Keith Martin

Keith Martin has been involved with the collector car hobby for more than 30 years. As a writer, publisher, television commentator and enthusiast, he is constantly on the go, meeting collectors and getting involved in their activities throughout the world. He is the founder and publisher of the monthly Sports Car Market and bi-monthly American Car Collector magazines, has written for the New York Times, Automobile, AutoWeek, Road & Track and other publications, is an emcee for numerous concours, and has his own show, “What’s My Car Worth,” shown on Velocity.

Posted in Shifting Gears