1964 Buick Riviera

GM design chief Bill Mitchell’s “personal luxury” land yacht set sail as a sophisticated merger of Ferrari GT car style with Rolls-Royce luxury


Although Buick was primarily a luxury line, in 1963 it issued a sports model, a beautiful coupe called the Riviera. It was America’s answer to the Ferrari GTs, a car for Buick’s most affluent customers. As such, it was delivered with a host of standard features, Read More