SCM Analysis
Detailing
Vehicle: | 1903 Martini 41/18hp 4.1-Liter Type Rochers de Naye |
Years Produced: | 1903 |
Number Produced: | 100 (unconfirmed and very doubtful) |
Original List Price: | 1,000SFR per horsepower. This would make the car in question 18,000SFR. |
Club Info: | Veteran Motor Car Club of America, 2030 Calvary Rd., BelAir, MD 21015-6413 |
Website: | http://www.vmcca.org |
Alternatives: | 1903 Rochet-Schneider 16 or 20/22HP HP tourer; 1903 Daimler tourer, with an in-line four displacing more than 6 liters; or anything older than I am. |
Investment Grade: | B |
This Martini Type Rochers de Naye sold for $298,294, including buyer’s premium, at Bonhams’ Geneva auction, March 10, 2003.
This car’s story really starts in the 1860s in northern Switzerland, where a small manufacturer named Friedrich von Martini patented a bolt-action rifle. Among its many admirers was the British Army, who paid for the rights to make it standard issue for Her Majesty’s Infantry.
Martini’s oldest son Adolph was fascinated by Gottlieb Daimler’s motorized carriage, and in 1888 Adolph tried to build one of his own. The experiment was a failure, and the elder von Martini was not pleased. But Friedrich passed away shortly thereafter and Adolph took over the firm. In 1898 and 1899 two prototypes were built using twin boxer engines mounted in the rear, but this attempt also proved unsatisfactory. Instead, the firm began building a model under license from Panhard at the turn of the century. By 1902 Martini was producing a V4-powered car with 8, 10, 12 and 16 horsepower engines.
Martini switched to a design from Rochet-Schneider, a well-established French automaker from Lyon. This new car was very advanced, with a steel-reinforced wooden beam chassis and an inline four-cylinder that displaced a shade over four liters and developed 18 hp. Other models with lesser power were also offered. About 100 cars were built in 1903.
The Swiss firm had built a new factory, with Adolph serving as works driver and instructor (at that time, as part of selling a car, you had to teach a customer how to drive it). Deasy was signed to become the exclusive exporter of Martini automobiles. The Captain had a flair for promotion and, in fact, as mentioned above, did drive a four-door phaeton up the railroad bed at Rochers de Naye, a peak near Montreux, Switzerland.
Despite frequent financial reorganizations, the Martini firm continued production until 1931 when, like many other deluxe marques, it closed the doors.
This Martini was a lovely old car, and somebody who wanted it paid a pretty penny for it. If the new owner is planning on starring in his own “centenary” celebration of the fabled hillclimb (actually a fairly common public relations stunt for its time), he should be aware that Captain Deasy drove a four-door phaeton, not a two-door model, the 14/18hp version (14 for fiscal, 18 for actual power), up the hill. Though there was a two-seat 14/18hp model built, the “Rochers de Naye” Racing Two Seater coachwork pictured here is really the result of an imaginative, and attractive, rebody in the last decade.
No matter. The buyer got a 100-year-old vehicle that’s very usable, being capable of 50 miles per hour. His 4.1-Liter has eyeball appeal to match its performance, even if recently commissioned. The market for old cars like this continues to increase, and I would think that this car will prove to be a very good investment. To the new owner, I wish “Happy Trails,” and may you never have to exercise the feeble brakes by trying to stop in a hurry.-Raymond Milo