The General Meets the Snake

Brand heritage has been the rage with new car makers for some time now. “Bentley Returns to Le Mans” trumpets one ad agency, as the now-VW-owned, once-English company attempts to regain some of the glory it covered itself with sixty years ago. The PT Cruiser is a gangster car for the 21st Century while the new Beetle provides an opportunity for today’s youngsters to experience the style of the original Bug, without having to fight a “let’s have a Read More

Keith Martin

Keith Martin has been involved with the collector car hobby for more than 30 years. As a writer, publisher, television commentator and enthusiast, he is constantly on the go, meeting collectors and getting involved in their activities throughout the world. He is the founder and publisher of the monthly Sports Car Market, now in its 33rd year. Keith has written for the New York Times, Automobile, AutoWeek, Road & Track and other publications, is an emcee for numerous concours, and had his own show, “What’s My Car Worth,” shown on Velocity. He has received many honors, including the Lee Iacocca Award, the Edward Herrman Award, was inducted into the Concorso Italiano Hall of Fame and more. He is on the boards of directors of The LeMay Museum and Oregon Ballet Theater, and was formerly the chair of the board of the Meguiar's Award.

Posted in Shifting Gears