The 2010 Rodeo Drive Concours d’Elegance will celebrate “LA DOLCE VITA: The Art of Italian Motoring.” The annual Father’s Day event will highlight a superb combination of automobiles, motorcycles and designers and will feature Italian makes and models including the best selection of Alfa Romeo, Ferrari, Fiat, Lamborghini, Lancia and Maseratis from throughout Southern California and the Western United States. Legendary motorcycles including Ducati, Lambretta, Moto Guzzi and Vespa will also be included. The event will also feature Italy’s exquisite design companies, including vehicles designed by Bertoni, Frua, Ghia, Michelotti, Pininfarina, Touring and Zagato.

The Rodeo Drive Concours d’Elegance will take place on Father’s Day, June 20, 2010 and will feature hundreds of collector cars and motorcycles lining Rodeo Drive in Beverly Hills. The event is free and open to the public. For more information and to download the exhibitor entry form, please visit

WHEN: Sunday, June 20, 2010, 10:00AM – 4:00PM

WHERE: Rodeo Drive Concours d’Elegance

Rodeo Drive, north of Wilshire Boulevard

Beverly Hills, CA 90210

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