Scottsdale, AZ – January 21, 2011 — Celebrated for selling the most valuable car of Scottsdale Auction Week three years in a row, Gooding & Company continues to deliver top results to its international audience of collectors and enthusiasts gathered in Arizona this week. Market-leading results from day one of its annual two-day Scottsdale Auction achieved more than $14.2m in final sales. Of the 58 cars that crossed Gooding & Company’s stage on Friday, 50 sold, resulting in a strong sell-through rate of 86%.

“Scottsdale’s sunshine cast a warm glow over the Valley this week but the real heat emanated from our auction today with a fantastic crowd turnout and more than $14m in sales,” said President and founder David Gooding. “Collectors and enthusiasts will not want to miss the excitement tomorrow, when highlights such as our barnfind 1948 Tucker and Fiat 8V Supersonic are presented.”

Continuing its tradition of bringing the best and rarest examples of collector cars to auction, Gooding & Company’s Friday presentation included the exciting Caiola collection of 11 Ferrari supercars and modern prototypes that collectively sold for $5.225m. On a vintage note, several significant and highly-original cars from the 1950s and ’60s sold very well, including a 1956 Mercedes-Benz 300 SL Gullwing that sold for $858,000, a 1965 Ferrari 275 GTB that sold for $797,500, and an unrestored 1964 Shelby 289 Cobra that sold for $610,500.

Friday’s outstanding auction results included three world records, listed as follows:

*A world auction record for a Porsche 904, the 1964 Porsche 904 Carrera GTS at $1.045m

*A world auction record for a Mercedes-Benz 300 Sc, the 1955 Mercedes-Benz 300 Sc Roadster at $660,000

*A world auction record for a Ferrari FXX, the 2006 Ferrari FXX Evoluzione at $2.09m

Gooding & Company’s top five automobiles sold from Friday’s auction are listed below in order of value:

*Lot 58, the 2006 Ferrari FXX Evoluzione at $2.09m

*Lot 23, the 1964 Porsche 904 Carrera GTS at $1.045m

*Lot 47, the 1971 Lamborghini Miura P400 SV at $990,000

*Lot 19, the 1956 Mercedes-Benz 300 SL Gullwing at $858,000

*Lot 56, the 1995 Ferrari F50 at $814,000

Enthusiasts can look forward to the continuation of Gooding & Company’s Scottsdale Auctions today, Saturday, January 22, when 71 world-class collector cars will be presented from 11 am. Highlights include the stunning 1930 Duesenberg Dual Cowl Phaeton (Lot 111), the time capsule 1962 Mercedes-Benz 300 SL Roadster (Lot 126), the lost 1948 Tucker No. 1010 (Lot 128), a 1941 Chrysler Newport Dual Cowl Phaeton (Lot 133), a 1956 Nash Rambler “Palm Beach” Coupe Speciale (Lot 143) and a 1953 Fiat 8V Supersonic (Lot 157).

Guests may preview the cars today from 9 am–11 am, at 68th Street and East Camelback Road adjoining Scottsdale Fashion Square. An auction catalogue for $80 admits two to the viewing and auction. General admission to the viewing and auction can be purchased at the tent for $30 per person. Bidder registration forms, 2011 press credentials and additional auction information are available at For additional vehicle information and up-to-the-minute results, follow Gooding & Company on Facebook and Twitter @GoodingCompany. All Gooding & Company automotive auctions are webcast live on

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